On August 28, 2025, Meta officially launched Writing Help, an AI-powered feature within WhatsApp that helps users rephrase, proofread, or adjust the tone of their messages—all while keeping privacy front and center.
The rollout initially targets English-speaking users in the United States and selected countries, with plans to expand language and regional availability throughout the year.
How It Works: Seamlessly Integrated and Privacy-Focused
- Activation & Access
Users can enable Writing Help in their WhatsApp settings (off by default) .
When activated, a pencil icon appears in the typing field—tap it to prompt AI-powered suggestions . - Tone Options and Suggestions
The feature offers multiple tone styles:- Rephrase: Enhances clarity and flow
- Professional: Tailors messages for formal contexts
- Funny: Adds humor with creative twists
- Supportive: Conveys empathy and encouragement
- Proofread: Fixes grammar and spelling errors .
Example: The message “Please don’t leave dirty socks on the sofa” might be transformed humorously into “Please don’t make the sofa a sock graveyard” or “Hey, sock ninja, the laundry basket is that way!” .
- Privacy by Design
Built on Meta’s Private Processing infrastructure, the tool processes your draft without Meta or WhatsApp ever accessing or storing your content or their suggestions.
Independent audits by security firms like NCC Group and Trail of Bits validate the privacy claims.
Importantly, no one, not even your message recipient, can tell whether AI was used .
Why It Matters: Smarter Messaging That Respects Privacy
Convenience Meets Creativity
Users can bypass launching external tools like ChatGPT—everything happens instantly within the chat, eliminating app-switching friction .
Enhanced Self-Expression
Whether you’re unsure how to phrase a message formally for work, want to add levity to a chat, or craft a comforting response—Writing Help bridges the communication gap .
Privacy You Can Trust
WhatsApp remains committed to end-to-end encryption, and Writing Help doesn’t compromise that trust. The reliance on Private Processing ensures secure, ephemeral AI assistance .
Optional and User-Controlled
Meta emphasizes that the feature is fully opt-in and off by default—you choose when to use it.
Quick Summary Table
| Aspect | Details |
|---|---|
| Feature Name | Writing Help (AI-powered assistant within WhatsApp) |
| Launch Date | August 28, 2025 |
| Initial Markets | English users in the U.S. and select regions |
| Tone Options | Rephrase, Professional, Funny, Supportive, Proofread |
| How to Use | Enable in settings → Tap pencil icon → Choose suggestion |
| Privacy | Powered by Private Processing; no storage or visibility to Meta/WhatsApp |
| Default Setting | Off (users must enable manually) |
| Future Plans | Broader language support and global rollout planned |
A Thoughtful AI Ally in Your Chats
WhatsApp’s Writing Help transforms the way you communicate—empowering clearer, more expressive writing without compromising your data privacy. It reflects Meta’s careful path between innovation and user control.
As the feature gradually expands beyond its initial rollouts, it promises to make everyday conversations smoother, more confident, and ultimately more human.
Let me know if you’d like help drafting a message using Writing Help—or anything else!